Flex HR

Flex HR

Flex HR, a leading human resources consulting firm, aimed to enhance its visibility and establish itself as a thought leader in the industry. To achieve this, we devised a comprehensive public relations strategy, which encompassed securing podcast interviews, a feature in HR Spotlight, HubSpot, and a mention in Forbes. The podcast interviews allowed Flex HR to share their expertise on human resources and position themselves as a go-to resource in the industry. The cover feature in HR Spotlight showcased their success stories and emphasized the company’s accomplishments, while the mention in Forbes provided considerable exposure and credibility. These efforts contributed to Flex HR’s increased visibility and credibility within the industry, solidified their status as a thought leader, and attracted new clients.

Lindsey Chastain ran this campaign for At Large PR as the company’s Director of Client Services.

 

Flex HR Coveragebook
Flex HR Coveragebook

Share

Search

Recent Posts

Crafting a Micro-Niche Content Strategy for Corporate Blogs

Crafting a Micro-Niche Content Strategy for Corporate Blogs

Corporate blogs often struggle to stand out. Many companies adopt a broad content approach, aiming to attract a diverse audience. However, casting too wide a net can dilute the impact of your content, leaving it lost in the noise. This is where a micro-niche content strategy comes in—a focused, highly targeted approach designed to engage […]

Corporate Blogging in Emerging Markets: Opportunities and Challenges

Corporate Blogging in Emerging Markets: Opportunities and Challenges

So, you’re considering expanding your corporate blogging strategy into emerging markets? That’s a smart move. These markets offer incredible potential for growth and brand building, but they also come with unique challenges that require a well-informed approach. Successfully navigating them requires understanding cultural nuances, language barriers, and content preferences. Let’s break down both the opportunities […]

The ROI of Corporate Blogging: 5 Metrics That Matter

The ROI of Corporate Blogging: 5 Metrics That Matter

Corporate blogging has evolved from being a niche marketing tool to a core strategy for businesses looking to build authority, generate leads, and improve customer engagement. Yet, despite its widespread adoption, many companies struggle to measure the return on investment (ROI) of their blogging efforts. Without clear insights into performance, it’s easy to question whether […]