Think of earned media like publicity, except this form of coverage is typically earned via public relations efforts rather than payment or advertisements. Earned media allows an organic route into the public sphere through mentions across news articles, blogs, social media posts, and more.
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Founder and CEO at The Writing Detective
Lindsey Chastain, founder of The Writing Detective, is an educator and writer. With over a decade of experience in academia, she has taught and designed various university-level courses, authored numerous ghostwritten books, and contributed significantly to the media industry as a Web Content Editor and Managing Editor. Her exceptional work has earned her the esteemed Sequoyah Award, as well as accolades for news coverage, in-depth reporting, column writing, sports coverage, and community leadership. She holds a BA and MA in English from the University of Oklahoma and the University of Central Oklahoma, respectively.
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Latest posts by Lindsey Chastain (see all)
- Building Brand Loyalty Through Engagement: Strategies to foster lasting customer relationships. - November 6, 2024
- The Importance of PR in Building A Brand - October 30, 2024
- The Right Headline Can Make or Break Your Content’s Success - October 16, 2024