ONE-TIME FOUNDATION
Initial Newsletter Setup
$500
Strategy, audience, recurring sections, cadence, platform recommendations, template direction, a welcome-email outline, and the first issue.
Content and SEO Services
Content built to be found, not just written.
Case File: Content & SEO
Writing More Isn't The Strategy
Search engines still reward clear structure and real expertise, but ranking is not just about writing more. It’s about building content strategy around the topics you already have real authority on, then structuring that content so it actually surfaces when the right person searches for it: keyword research, on-page structure, and a publishing plan that compounds instead of scattering. A deeper breakdown of how this work actually holds up lives in this article.
WHY THIS MATTERS
Content Without Structure Doesn't Rank
Volume Without Strategy Wastes Effort
Publishing more content without a keyword and structure plan behind it produces a lot of pages that never get found.
Authority Beats Generic Coverage
Content built around topics you genuinely know beats content built to chase every keyword in a category.
Built On My Own Site First
writingdetective.com runs the same structured content and SEO approach applied to client sites, with more than 130 published posts as the proof.
What's Included
Strategy, Audits, and Content
Content & SEO Performance Audit
A standalone, fixed-price audit for an existing content library. See the full $950 package below.
Keyword and Topic Research
Real research into what your buyers actually search for, not a generic list of industry terms.
Content Strategy
A publishing plan built around topics you have genuine authority on, organized to build on each other over time.
On-Page Optimization
Structure, headings, and internal linking built so search engines can actually understand and rank each page.
Ongoing Content Production
Consistent publishing that compounds, not a one-time batch of posts that goes stale.
Standalone Audit
Content & SEO Performance Audit
$950
For businesses with an existing content library that need to know what to improve before publishing more. You receive a written report with a decision for every reviewed URL and no required call.
- Review of up to 25 priority pages or articles
- Google Search Console and Ahrefs data when available
- Rankings, traffic trends, and content decay
- Search intent and keyword alignment
- Competing or cannibalized pages
- Content quality, structure, and on-page SEO
- Internal-linking opportunities
- Missing topics and authority gaps
- Keep, refresh, consolidate, redirect, or retire decision for every URL
- Prioritized 90-day editorial plan
- Recommended services when implementation help makes sense
- Written report with no required call
Larger sites receive a custom quote. Implementation is scoped separately.
Request the $950 AuditHow It Works
From Research to Rankings
1
Research
I identify what your buyers actually search for and where your current content gaps are.
2
Strategy
I build a content plan organized around your real areas of authority, not generic industry topics.
3
Production
I write and structure content built to rank, not just to fill a publishing calendar.
4
Measure
I track what’s actually working and adjust the plan based on real search performance.
START WITH THE EVIDENCE
Start With One Article
Content and SEO projects start at $300. Send the topic, audience, goals, sources, and deadline through the request form. No discovery call is required to get the conversation started.
Request Content & SEOQuestions
What People Ask
How is this different from just hiring a blog writer?
A blog writer produces content. This builds a strategy behind the content, keyword research, structure, and a plan for how each piece supports the others.
How long does SEO content take to show results?
Most sites see meaningful movement within a few months, though this varies by how competitive your topics are.
Do you offer SEO audits?
Yes. The Content & SEO Performance Audit is a standalone $950 service covering up to 25 priority URLs. You receive a written report, a clear decision for every reviewed page, and a prioritized 90-day editorial plan. Larger sites receive a custom quote, and implementation is scoped separately.
How many articles do I need to see results?
Consistency matters more than a specific number. A smaller number of well-researched, well-structured pieces published consistently outperforms a large batch published once.
Ready To Get Found?
Let's Build Content That Actually Ranks
If your content isn’t showing up when the right person searches for it, the fix is usually structure, not volume.